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(614) 561-1731
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Websites
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What is a website? Simply put, a website is a dynamic medium, updated daily
or weekly, that provides and educates your customers with up-to-date information
on your business, products and services. Adding interactivity to you website which
allows for your customers to provide feedback, reviews, ratings, votes etc. builds
the credibility of your business. It is a very effective way to implement a fast
and safe communication gateway between you and your customers, saving them the time
and money of having to use the phone or mail.
Today, creating an online presence is highly affordable with low startup costs and
distribution. It saves you on time, money and energy usually incurred by the printing
of brochures, flyers and pamphlets. A website's distribution is
GLOBAL and potentially increases your business's visibility.
If you do not have a website, the chances are that your competition does. Many bookings,
reservations and purchases are now being done online - if you do not adjust to the
current trends and technology, you will lose potential (even current) customers.
A website provides you with the opportunity to equally compete with larger competitors.
A website is also the most inexpensive marketing tool, with global marketing capabilities
that works for you 24 hours a day, 7 days a week. Your marketing campaigns
can be
tracted and can be monitored almost in real-time, providing you with valuable information
on Return on Investment. You are able to gather who-where-when-how information and
even launch targeted marketing campaigns, all for less than a fraction of the costs
involved for conventional advertising campaigns. Best of all, you have complete
control over the amount you want to spend on online marketing campaigns.
If you are in the business of making money,
having a website
is no longer a luxury - it is a necessity.
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